Management philosophy

The corporate philosophy of HIRO

General policy on product quality

1.Rigorously manage quality control
2.Meet customers’ needs while increasing sales

HIRO’s corporate symbol

The “H” in the upper right is the first initial letter of HIRO Corporation as well as Happiness, Health, Heart, Harmony, Honest, Hospitality, and Humanity. The twenty-four shining light beams show our corporate mind that we support for comfortable life of people for 24 hours a day.

Mascot symbol

Raccoons are well-known for liking things to be neat and tidy. We use a raccoon as our mascot symbol which loved by many Japanese people. Though the cleanliness and comfort given to customers, the raccoon mascot is painted on delivery cars in the hope that we would be loved by many people.